Andrew Crossley
    DONE-FOR-YOU · 6 WEEKS

    Idea to MVP, built for you

    You bring the idea and the customer conversations. I ship the validated, live AI-powered MVP in six weeks.

    Request a quotePrefer to learn it yourself?

    What's included

    • Problem validation with 10-15 customer conversations
    • Product definition, wireframes and eval plan
    • Working AI-powered MVP deployed to a live URL
    • Landing page, pricing and onboarding email sequence
    • Analytics + evaluation instrumented from day one
    • Public launch prep across LinkedIn and one warm channel

    What's not

    • Ongoing paid ads or growth marketing (referrals available)
    • Enterprise SSO, SOC2, or compliance work
    • Native mobile apps (web-first MVP)

    Need ongoing product leadership after launch? See fractional CPO engagements.

    6-WEEK PROCESS

    From idea to launched MVP

    1. Week 1

      Problem validation

      10-15 customer conversations. Kill or sharpen the idea. One-page brief.

    2. Week 2

      Product definition

      Wireframes, user journey, AI stack decision, eval plan drafted.

    3. Weeks 3-4

      Build with AI

      Daily deploys in Lovable / Cursor / Bolt. Founder-led QA every evening.

    4. Week 5

      Launch surface

      Landing page, pricing, waitlist / checkout, onboarding, tracking.

    5. Week 6

      Launch & learn

      Public launch, first paying users, post-launch retro, next-6-weeks roadmap.

    PRICING

    From £12,000, fixed scope, fixed price

    Pricing depends on scope, integrations and AI model requirements. Most six-week builds land between £12,000 and £25,000, paid in two milestones. Send me the brief and I'll quote within 48 hours.

    FREQUENTLY ASKED

    Idea to MVP questions

    How long does it take to go from idea to MVP?
    A focused MVP takes five days to six weeks. Five days gets one core workflow live with AI build tools. Six weeks adds customer validation, evaluation, a launch surface, pricing and analytics — which is what most founders actually need before they raise or sell.
    What is an MVP in software?
    An MVP (minimum viable product) is the smallest working product that delivers real value to a real user and generates learning. It is not a prototype or a mockup: it is deployed, usable, instrumented, and someone can pay for it or join a waitlist.
    Can you build an MVP without coding?
    Yes. AI build tools like Lovable, Cursor and Bolt let non-technical founders ship production-grade web MVPs. What still matters is product judgement: scoping one user journey, judging AI output quality, and deploying to a real URL early instead of demoing locally.
    How much does it cost to build an MVP?
    Building it yourself with AI tools costs £50-£300 in tooling and model usage. A done-for-you six-week build with validation, launch surface and analytics typically runs £12,000-£25,000 in the UK, paid across two milestones.
    What AI tools do you use to build an MVP?
    Lovable, Cursor or Bolt for the build; a hosted database and auth layer; and an LLM selected for latency and cost rather than raw capability. AI also accelerates interview synthesis, seed data and landing page copy.
    What happens after the MVP launches?
    You get the live product, the analytics, the eval set and a next-six-weeks roadmap based on real usage. Teams that want ongoing product leadership after launch move onto a fractional CPO retainer of one to two days a week.

    Go deeper: how to go from idea to MVP in 5 days using AI tools.

    REQUEST A QUOTE

    Tell me about your idea

    I'll reply within 48 hours with a scoped quote and a timeline.

    Your details are used only to reply to you and are never sold or shared. See the privacy policy.

    Prefer to build it yourself? Join the 5-day AI MVP course.

    Need ongoing product leadership? See fractional CPO.

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